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Dance.com© gets thousands of visitors daily, and M.C.P. is responsible for maintaining the back end and database of over 100,000 entries. Dance.com has a very advanced control panel including a dynamic query builder written in PHP, an advertiser and affiliate sales tracking program, a powerful secure e-commerce application, and so much more that explaining it all would require quite a bit of time.

Case Study
Dance.com Media was in start up phase close to a year ago.  They came to MCP Media looking for cost effective solution to create a large database of consumers interested in dance music to directly market in the near future.  Their idea was to build up a market, then launch new dance music products. 

MCP Media created a free CD giveaway contest program that allowed users to register for promotional mailings.  The database grew while dance.com's first project speedtribe was in production.

Before the new product was launched, MCP Media developed numerous systems to generate sales for dance.com.  Among these systems are a fully dynamic affiliate management system which allows for other sites to sell his products and receive commissions on sales, an exclusive content system that allows for users who have purchased the CD to log in with a unique key that was packaged with each product to gain access music, video, and imagery that is otherwise restricted, and an e-commerce package that has generated a very high volume of sales and revenue.